A locally branded Vehicle Donation Program works great for any station, any format.

Give your VDP your station name—the “WXYZ” Vehicle Donation Program. You get a complete vehicle donation package branded to your station’s ID, from an exclusive toll-free number and donor site, to on-air promos, web graphics, and donor communications.

Features
Behind the scenes
  • Exclusive toll-free number
  • Station-branded donation webpage and forms
  • Station-branded donor correspondence, tax receipt, and donor thank you
On-air
  • On-air promo spots for radio and television, created in collaboration with Public Radio's best producers |
    Listen to a sample
  • Engaging live-read scripts
  • Regular stream of fresh promos and scripts
  • Consultations on promotion strategy and scheduling
On-line and in- print
  • Exclusive station donor page
  • Customized web and newsletter graphics
  • Customized statement stuffers
  • Car donor profiles from actual station donors
Reports
  • Nightly updates of vehicle donations
  • Monthly transaction reports
  • Detailed, transparent financial accounting
  • Secure web reports with easily downloadable donor data
Strategic support
  • One-on-one consultations
  • ROI analysis of promotion against revenue
  • Monthly tips and tools
  • Routine evaluations to assure maximum success
  • Support from the Public Radio VDS team—whose resumes include some of the biggest names in public radio, including VisABILITY, NPR, and APM

 


For joint licensees or public television stations.

Our TV service gives you the full package branded to your preferences for radio and TV—with TV branded separately, if needed. And every year, we supply a suite of top quality TV promos featuring actual car donors, made by award-winning PBS producers.

Features
Behind the scenes
  • Exclusive toll-free number
  • Station-branded donor page and forms
  • Station-branded donor correspondence, tax receipt,
    and donor thank you
On-air
  • On-air promo spots for television, created by award-winning PBS producers | 
  • Regular stream of new promos and scripts
  • Consultations on promotion strategy and scheduling
On-line and in- print
  • Exclusive station donor page
  • Customized web and newsletter graphics
  • Customized statement stuffers
  • Car donor profiles written by Public Radio producers
Reports
  • Nightly updates of vehicle donations
  • Monthly transaction reports
  • Detailed, transparent financial accounting
  • Secure web reports with easily downloadable donor data
Strategic support
  • One-on-one consultations
  • Monthly tips and tools
  • Routine evaluations to assure maximum success
  • Support from the Public Radio Vehicle Donation team—whose resumes include some of the biggest names in public radio, including VisABILITY, Car Talk, NPR and APM.